Scope:
- Developing products through market knowledge insights from market research and customer buying behaviour
- Understand market segmentation and industry forecasts and propose business strategy.
- Establish and maintain relationships with key business customers at the appropriate level.
- Effectively work with the commercial team and bring together knowledge, innovation, approach and offer to deliver success
- Manage business delivery and customer relationships to ensure consistency in service, support and delivery
- Secure key targeted major opportunities and position the products as market choice
- To achieve required sales revenue/margin, budgets and targets
Responsibilities:
1. Planning
- Help develop business strategy in conjunction with designated personnel
- Assist commercial team in achieving business goals
- Produce accurate business forecasts
- Implement and promote strategic decision given by the business.
2. Sales Activities
- Understand market segmentation and strategic position business for opportunities
- Promote and sell to Architects, Designers and specifiers where appropriate
- Identify, develop and grow business into designated markets
- Coach and support commercial teams as well as Dealers and Contractors as required
- Continual margin improvement for designated products
3. Behaviors
- Commit to undertake Dealer & Contractor training
- Work towards achieving best practice in the Industry
4. Administration
- Coordinate, monitor and review all elements of each trading agreement/business plan
- Ensure the Customer Records System is fully up to date with customer contact information and tracking
- Effectively communicate with the ‘Back Office’, to ensure customer complaints are actioned and resolved
Key Performance Indicators:
Health and Safety
Target zero harm
- Deliver Results
- Agreed budgets and targets for Profit and Sales volumes/revenues and prices are met and exceeded
- Special products targets achieved as agreed with the Business
Mid terms
- Focus on mid term opportunities
Knowledge, Skills, Attitudes:
- Self confidence
- Selling and negotiation skills
- Information seeking/questioning techniques
- Interpersonal skills
- High level presentation skills
- Organization and planning/time management
- Analytical skills
- Business and report writing skills
- Pragmatic
- IT literacy
- Strategic, Budgetary and Financial knowledge
- Coaching skills
- Industry knowledge
- Product knowledge
- Company structure, functions and relevant policies and procedures
- Competitor information-products and locations
- Geographical knowledge
- Customer knowledge
